masseys.biz: a complementary marketing firm for local businesses. P.R.

Why do I need PR?

There are 4 types of articles that can be written about your business.

1) BAD - you make the news in a bad way.
2) BY CHANCE - you happen to be in the right place at the right time.
3) PAID - you simply PAY for a magazine to write about you.
4) PR. - you take an active role in managing your image in the media.

We WILL NOT offer you a glossy, well staffed, PR effort. Our job is to find opportunities that exist and capitalize on them inexpensively. Writers need stories. People want to read about local businesses. If you have 6 local competitors, there's almost a 90% chance that one of them will be considered 'the expert' in the media.

We work to distribute your contact info to the local media and see to it that YOU are the 'go-to' business in your field.

We provide assistance on an hourly a la carte basis, in a purely consulting role.